promotions
3 Ways to Spice up Your on Hold
Frequently reviewing and updating your on hold music and messaging can improve your customers overall experience by keeping them entertained and informed of your latest developments and promotions.
Whenever you update your on hold recording you should consider changing:
- The background music - Remember music reduces the perception of time passing, resulting in a 45% increase in caller retention – in other words, far fewer callers getting frustrated and hanging up. Click here to listen to over 200 new Royalty Free tracks!
- The voice-over artist - If the current voice-over doesn’t reaffirm your brand, try using a new voice-over that your callers can relate to.
- Lastly, the content - Your customer doesn’t want to hear about an expired special offer! Up to 20% of callers make buying decisions while on hold, so use it as a valuable marketing opportunity.
This is one marketing tool you do not want to put "on hold!" Update your on hold recording today. Send your update instructions to
onhold@soh.co.za.
For more information or a quotation please do not hesitate to contact us.